There’s something powerful about wearing clothing made by someone who gets you.
Not just your taste, but your pace. Your lifestyle. Your body. You need to feel confident, capable, and undeniably yourself.
At GGBlue, we know this firsthand because we were built by women, for women. And we believe that brands founded by women don’t just fill a market gap. They fill a deeper need for representation, empathy, and intentionality in every detail.
More Than a Brand: A Perspective
When designer Patti sketched the first GGBlue concept on a cocktail napkin, she wasn’t trying to disrupt the industry. She was trying to solve a problem she understood intimately: women needed activewear that worked for them and felt like them.
From that small moment grew a brand with big vision, and an even bigger heart. Inspired by her daughter Georgia Grace, Patti set out to create apparel that fused movement with elegance, without compromise. That founding perspective still drives everything we do today.
Designed With You in Mind
Female-founded brands start from a place of personal insight. That shows up in the way our shirts don’t tug in the wrong places, or how our skorts are made to move without riding up. These aren’t happy accidents; they’re thoughtful design choices made by women who wear what they create.
Our Palm Royale collection, for example, blends technical fabrics with bold prints and feminine cuts. It’s the kind of design only someone who knows the day starts on the court and ends at dinner would think to make.
Representation Isn’t a Trend. It’s a Standard
It matters who’s in the room making decisions. When women lead, they create space for more diverse ideas, more inclusive sizing, and more understanding of the real lives women lead.
We don’t design for a fantasy version of you. We design for the woman balancing her swing and her schedule. The woman who wants her clothes to keep up with her ambitions. Female-founded brands like GGBlue make sure that woman has options and feel seen.
Confidence, From the Ground Up
Confidence doesn’t start with what you wear but the right fit can amplify it.
At GGBlue, we believe clothing should empower you to show up fully on the golf course, in the boardroom, at the club, or wherever the day takes you. Our commitment to performance, elegance, and comfort stems from a deep understanding of how women live, move, and shine.
When the people making your clothes care about how you feel in them, that care translates. And that’s what female-founded brands bring to the table every single time.
Supporting Female-Founded Brands Is a Ripple Effect
When you support a female-founded brand, you’re investing in more than apparel. You’re backing mentorship, job creation, and leadership for the next generation of women. You're helping reshape industries to be more inclusive and more human.
And the ripple keeps going. Female entrepreneurs are statistically more likely to give back to their communities, invest in other women-led businesses, and create cultures of empowerment.
That’s impact worth wearing.
The GGBlue Promise
We’re proud to be a female-founded brand but even prouder to keep showing up for women, season after season.
Everything we make reflects what we value most: confidence, function, femininity, quality, and community. These aren’t just features. They’re foundational. And they’re why GGBlue continues to grow, not because we follow trends, but because we follow you.